Riding to Raise Awareness For Prostate Cancer
Science and modern medicine had gone a long way in recent years, and many cancer types are treatable, but again, early detection is paramount. For this reason, raising awareness to the different types of cancer is so important. The back of our minds is just not the appropriate place for it – this is a potential disaster that we need to face head-on.
Why Are Men More Prone to Die of Cancer?
According to recent studies done by Cancer Research UK, the National Cancer Intelligence Network (NCIN), Leeds Metropolitan University and the Men’s Health Forum show that men are 40 percent more likely to die from cancer than women overall, and 16 percent more likely to get the disease.
Trying to figure out why, they came to a conclusion that two factors are the main causes for this – the first is the difference in lifestyle – men smoke and drink more, put on more weight, are more prone to stress and exercise less than women.
The second reason was attributed to the “Ostrich Factor” – men are just more prone to burying their head in the sand when it comes to detection. It’s a deeper-rooted issue with the male psyche – when it comes to health matters.
Throughout their lives, women tend to have frequent contact with health professionals – for example, when seeking contraception or during pregnancy, birth and child-rearing. This provides opportunities to discuss any worrying symptom and to pick up information about cancer prevention and symptoms.
Women are also invited to go for cervical and breast cancer screening at the GP’s surgery or a mobile clinic, providing more opportunities for information and discussion about health.
In addition, women’s magazines, websites, and blogs are packed full of messages about health and cancer awareness. While there are a number of publications aimed at male health and fitness, health messages for men don’t seem to have reached the level of saturation they have achieved in the female media market. If you checked out most man’s magazines, you’re more likely to read about a new Bluetooth Headphone, some cool new gadget or a sporty car, than, say, the importance of getting checked for prostate cancer.
Raising Awareness for Prostate Cancer and Men’s Mental Health Issues
Understanding the problems depicted in the first two parts of this article, you start to understand the importance of raising awareness as a means of fighting cancer. Naturally, if we get more people to understand the benefits of regular checks, we can contribute to raising the chances of early detection, which translates simply to increasing the tools we have to fight cancer and saving more lives. Pretty straight-forward, isn’t it?
Now, raising awareness is all good and important, but understanding that people prefer not to face the harsh and ugly reality we live in, it might just not get the right results if we rub in their faces. The proper way to do it is by intertwining it into something that people would actually want to take part in. Enter the DGR – The Distinguished Gentleman’s Ride.
The Distinguished Gentleman’s Ride is a global motorcycle fund-raising event to raise awareness of prostate cancer and male suicide prevention, taking place on the last Sunday of every September. Did you know that 3 of every 4 suicides are men? Open to all genders, the ride was founded in 2012 by Mark Hawwa in Sydney, Australia — inspired by a photo of Mad Men’s Don Draper on a classic bike in a fine suit.
The ride provides an outline of dress and behavior, suggesting riders wear dapper clothing, silk vests, tweed suits and behave in an affable manner. Obviously, suggested motorcycles for the event include Classic bikes – café racers, bobbers, classics, modern classics, flat trackers, scramblers, old school choppers, brat styled, classic scooters, and classic sidecars.
Everything about the DGR is very cool, hip and unique. It’s a festival of style and show-off. A happy, colorful event that’s fun to take part of and attracts both the young and old, as well as both men and women.
The ride carries no entry fee, and riders are encouraged to raise sponsorship money for prostate cancer research and male suicide prevention on behalf of charity partner The Movember Foundation. Yes, the guys that started the trend of growing a mustache during the month of November, as part of raising awareness. You see, raising awareness CAN be cool.
The Distinguished Gentleman’s Ride is growing in popularity exponentially every year. In 2012 estimates were of 2,500 riders taking part in 64 cities worldwide and no money was raised. In 2017 estimates are that over 100,000 people took part in over 600 cities around the world. Funds raised reached 4.85 million dollars, out of the 5 million dollars goal that was set. More brands are jumping the wagon, sponsoring and promoting the ride and its causes every year. Let’s hope 2018 would bring even more people, money, and awareness and help take this wonderful event into more mainstream outlets, without detracting from its unique cool factor. Motorcycles, fashion, beards, and fun – I think it’s an excellent combination to help fight cancer, don’t you?
Check out the Vlog episode I made about this year’s DGR for Motolixious – my motorcycle YouTube channel. Of course, if you liked the video don’t be shy and press the Like button, smash that red Subscribe button and share it with your friends and family to help spread the word. Let me know in the comments what you think about the DGR, this article, the video, and life all around.
Asaf Sommer is the creator behind the motorcycle YouTube channel “Motolixious”, where you can watch motorcycle and gear reviews, riding tips, Vlogs and special features like the video in this article about the 2017 Distinguished Gentleman’s Ride, a global event meant to raise awareness to prostate cancer. Go check out his channel here: http://youtube.com/motolixious And don’t forget to check the Motolixious Facebook, Instagram and Twitter accounts.
– Yellow Corners Staff